Introduction
Hailey Bieber did not accidentally become the face of a billion-dollar beauty brand. The Arizona-born supermodel and Rhode founder has spent years developing a skincare philosophy that is simultaneously obsessive at night and refreshingly minimal in the morning. Her glazed donut skin — that dewy, lit-from-within glow that looks like she bathes in luminosity — is the result of a very deliberate system, not luck or genetics alone.
This is not a surface-level breakdown of the Hailey Bieber skincare routine. This is the full picture: every step, every product, the science behind her choices, the in-office treatments she actually undergoes, and how her Hailey Bieber makeup routine sits on top of that skin prep to create the no-makeup makeup look she has made iconic.
The Philosophy Behind Hailey Bieber’s Skincare Approach
Before listing products, it is worth understanding how Hailey thinks about skin. Her core belief is that skincare is not about using more — it is about using smarter. She has spoken openly about her teenage years when she over-exfoliated and piled on actives, thinking that was the answer, only to end up with irritated, red, peeling skin.
Her entire approach now centers on three principles:
- Barrier protection above everything else
- Intense hydration layered thoughtfully, not aggressively
- Simplicity in the morning, indulgence at night
She told Marie Claire: “My everyday skincare routine is fairly simple… I like things that are really gentle, that don’t make my skin feel sensitised or stripped.” This is not a model saying that for the sake of being relatable. The Rhode brand itself was built around this ethos — every product in the original lineup was designed with the skin’s moisture barrier as the primary concern.
Hailey Bieber Morning Skincare Routine Step by Step
The morning routine is intentionally stripped back. Hailey’s morning ritual is about maintenance and prep, not correction. She wakes up and does not reach for a cleanser.
Water Rinse and Morning Rituals
She rinses her face with cold water. That is it for cleansing. She pairs this with oil pulling, tongue scraping, and brushing her teeth as her morning health ritual before anything touches her face.
This is actually a sound dermatological practice for people who do a thorough nighttime routine. Over-cleansing in the morning strips the barrier repair work done overnight. For those with dry or combination skin especially, skipping a morning cleanser prevents unnecessary tightness.
Rhode Glazing Mist
The first skincare product that hits her skin is the Rhode Glazing Mist, which she spritzes directly onto her face. In her Vogue interview following the birth of her son Jack Blues in August 2025, she admitted that on chaotic mornings, this mist is sometimes the only thing she uses before leaving the house.
Rhode Glazing Milk
This is the product she calls non-negotiable. The Glazing Milk is a lightweight essence formulated with niacinamide and peptides that boosts barrier function and delivers immediate hydration. Hailey applies it morning and night, and also mixes it into her foundation to sheer it out for that luminous second-skin finish she has described repeatedly across interviews.
Sunscreen
She gravitates toward milky, hydrating sunscreens or tinted formulas that add glow rather than a chalky finish. Sunscreen is the one step she calls non-optional regardless of how rushed her morning is.
That is the entire morning routine. Four steps maximum, and on the most hectic days, one.
Hailey Bieber Nighttime Skincare Routine: Where the Real Work Happens

Hailey is direct about this: the night is where she puts in the effort. She has said she will not go to bed without looking like a glazed donut. The evening routine is longer, layered, and where most of her actives and treatments appear.
Step 1: Double Cleanse
She begins with an oil-based cleanser — the Rhode Pineapple Refresh Cleanser being her current go-to — massaging it into dry skin to dissolve sunscreen, makeup, and sebum. She follows with a gentle water-based cleanser to clear the skin without stripping it. This double cleanse is a non-negotiable for her, particularly because she wears SPF daily and wants a completely clean base for her treatments.
Step 2: Rhode Glazing Milk
She layers the Glazing Milk onto slightly damp skin at night as well, allowing the niacinamide and peptide complex to begin the barrier-restoration process before heavier products go on.
Step 3: Serum
She favors serums with high concentrations of hyaluronic acid, peptides, and vitamin C. The Rhode Peptide Glazing Fluid is a staple here, and she has also used the Dr. Barbara Sturm Hyaluronic Serum for deeper hydration on dry days.
Step 4: Tretinoin — The Skin Secret Most Articles Miss
This is the step that competitors frequently gloss over or mention only briefly, but it is actually central to understanding her skin quality. Hailey has been vocal about incorporating tretinoin — a prescription-strength vitamin A derivative — into her routine after turning 25.
Her approach is what she calls skin sandwiching, a technique she credited to Charlotte Palermino in her Marie Claire interview. The method involves:
- Applying a hydrating layer of skincare first (the Glazing Milk or a serum)
- Then applying a small amount of low-percentage tretinoin on top
- Then sealing everything with another hydrating layer of moisturizer or cream
This sandwiching technique buffers the tretinoin to reduce the dryness, peeling, and irritation commonly associated with starting a retinoid. She uses a conservative concentration and follows skin cycling principles, spacing out applications rather than using it every night.
Tretinoin works by accelerating cell turnover, stimulating collagen production, and keeping pores clear. Dermatologists widely consider it one of the most evidence-backed topical ingredients available. For Hailey, it is the behind-the-scenes driver of her skin’s texture and glow.
Step 5: Moisturizer
She reaches for a richer moisturizer at night than she uses during the day. The Biba Los Angeles Cream Barrier has been a longtime favorite. On nights when her skin feels particularly dry or stressed, she layers a facial oil on top to seal everything in.
Step 6: Eye Cream and Lip Treatment
She applies eye cream every night as a preventative measure. Her lip routine is perhaps the most devoted part of her entire regimen — she hates dry lips and calls Aquaphor the best lip balm in existence. The Rhode Peptide Lip Treatment is also a daily essential.
Step 7: Occasional Masks and Gua Sha
Hailey incorporates face masks several times a week rather than every day. Her favorites include the Biologique Recherche Masque Visolastine+, Drunk Elephant F-Balm Electrolyte Waterfacial, Dr. Barbara Sturm Clarifying Mask, and SK-II Facial Treatment Masks. She often doubles up, wearing a face mask and Wander Beauty Baggage Claim Gold Eye Masks simultaneously.
She also uses a gua sha tool for ten to fifteen minutes after her routine to encourage lymphatic drainage and reduce puffiness.
The In-Office Treatments Behind the Glow

This is one of the most significant gaps in most Hailey Bieber skincare articles. The at-home routine alone does not fully explain her skin quality. She is transparent about undergoing professional treatments several times a year:
- Laser treatments for overall skin quality and texture refinement
- PRP (Platelet-Rich Plasma) therapy using her own blood platelets to stimulate collagen production
- Regular professional facials with aesthetician Emma Goodman, known in the industry as the Skin Witch
These treatments work synergistically with her at-home routine. Her daily routine then maintains the results between appointments. She has also committed to avoiding Botox until she is in her thirties, a decision she has partly attributed to watching her mother Kennya Baldwin age without injectables.
Hailey Bieber Makeup Routine: Skincare First, Always
Hailey Bieber’s makeup routine is a direct extension of her skincare. The goal is never to mask the skin — it is to enhance skin that has already been prepared to look its best.
Base: Minimal Coverage, Maximum Glow
She avoids full-coverage foundation. Instead, she either uses a sheer tinted product mixed with her Glazing Milk, or uses the Dior Forever Skin Perfect Foundation Stick sheered out with the Glazing Milk for that second-skin appearance. When mixed with the essence, foundation becomes a luminous skin tint rather than a mask.
Concealer and Color Correction
She uses concealer strategically — small amounts under the eyes, around the nose, under the chin, and on the forehead for brightening. Her current favorite is the Kosas Revealer Concealer. She pairs it with the Kosas Revealer Extra Bright Color Corrector in a pink-toned shade under the eyes to cancel darkness and add a reflective quality to the undereye area.
Blush, Bronzer and Setting
She applies Rhode Pocket Blush with her fingers, tapping it into the skin rather than brushing it on. For bronzer and highlighting, the Tom Ford Shade and Illuminate Cream Face Palette is her multi-use staple. She sets cream products with a light touch of Kylie Cosmetics Natural Blur Powder Foundation when needed.
Eyes and Brows
She keeps eye makeup light, preferring shimmer over drama. Products she reaches for include the ROEN Mood 4 Ever Palette for subtle glimmer, Hourglass eye shadow in glossy finishes, and KVD Beauty waterproof gel liner in warm brown tones for a soft winged look. She brushes brows upward and sets them with Anastasia Beverly Hills Clear Brow Gel for a fluffy, natural finish.
The Detail That Defines Her Look: Faux Freckles
One defining element of Hailey Bieber’s makeup that rarely gets covered is the freckles. She applies them using the Tarte Go with the Faux Freckle Stamp even on no-makeup days, including at the gym. They add a personal, natural signature that completes the clean girl look without reading as a full face of makeup.
Lip
She finishes with the Rhode Peptide Lip Shape for definition and plumpness. Charlotte Tilbury Pillow Talk lipstick appears frequently when she wants a more polished finish.
Hailey Bieber Skincare Products: Complete Reference Table
Morning Routine
| Product | Brand | Purpose |
|---|---|---|
| Rhode Glazing Mist | Rhode | First hydration layer |
| Rhode Glazing Milk | Rhode | Barrier essence |
| Milky or tinted SPF | Various | Daily sun protection |
Evening Routine
| Product | Brand | Purpose |
|---|---|---|
| Pineapple Refresh Cleanser | Rhode | Oil-based first cleanse |
| Gentle water-based cleanser | Various | Second cleanse |
| Rhode Glazing Milk | Rhode | Post-cleanse hydration |
| Rhode Peptide Glazing Fluid | Rhode | Peptide and hyaluronic serum |
| Tretinoin (low percentage) | Prescription | Retinoid treatment |
| Biba LA Cream Barrier | Biba Los Angeles | Rich nighttime moisturizer |
| Facial oil | Various | Sealing layer on dry nights |
| Aquaphor / Rhode Peptide Lip Treatment | Various | Lip hydration |
Weekly Treatments
| Product | Frequency | Purpose |
|---|---|---|
| SK-II / Drunk Elephant F-Balm masks | 2–3x per week | Intensive hydration boost |
| Wander Beauty Gold Eye Masks | 2–3x per week | Undereye depuffing |
| Gua sha tool | Nightly if possible | Lymphatic drainage |
The Glazed Donut Skin Formula: What It Actually Means
The glazed donut concept is not just a phrase Hailey coined for aesthetics. It is a real description of a skin finish that results from specific ingredient choices and layering technique. The look is:
- Glossy but not greasy
- Dewy but not wet
- Luminous but not shimmer-covered
- Plump but not swollen
Achieving it requires hydrating ingredients that reflect light from within — specifically hyaluronic acid for water-binding, glycerin for drawing moisture into the skin, niacinamide for barrier strength and evening skin tone, peptides for firmness, and face oils or balms in the final step to seal the surface and create that reflective finish.
The key distinction between glazed skin and oily skin is barrier integrity. When the skin barrier is healthy and properly hydrated, the glow is uniform and fresh. When the skin is producing excess sebum without adequate hydration, it looks shiny in the wrong places. Hailey’s routine is entirely built around creating the former.
Morning vs Evening Routine: Side-by-Side Comparison
| Element | Morning | Evening |
|---|---|---|
| Cleansing | Water rinse only | Double cleanse |
| Active ingredients | None | Tretinoin |
| Moisturizer weight | Lightweight | Rich barrier cream |
| Facial oil | Rarely | When skin is dry |
| Mask | Never | 2–3x per week |
| Duration | Under 5 minutes | 15–20 minutes |
| Purpose | Prep and protect | Repair and restore |
How Her Routine Changed After Becoming a Mother

Since welcoming her son Jack Blues in August 2025, Hailey has spoken about simplifying her routine further. In her Vogue Italia cover interview, she said motherhood has pushed her toward products and steps that are faster without sacrificing results. New additions include a rose quartz eye mask for undereye circles she attributes to disrupted sleep.
Her skin prep philosophy has not changed, but she is even more deliberate about getting maximum results from fewer steps.
How to Recreate Hailey Bieber’s Routine on Any Budget
Not everyone has access to Rhode, Biba LA, or Dr. Barbara Sturm. The principles behind Hailey Bieber’s skincare are completely replicable with mid-range and drugstore alternatives.
- Barrier-focused essence: COSRX Snail Mucin Essence or Neutrogena Hydro Boost Essence replicate the role of the Glazing Milk
- SPF: La Roche-Posay Anthelios Tinted SPF delivers a similar glowy, skin-like finish
- Retinoid: Differin Gel (adapalene 0.1%) is available over the counter and is gentler than tretinoin for beginners
- Lip: Aquaphor — the product Hailey herself recommends — costs under five dollars
The principle stays the same regardless of price: cleanse gently, layer hydration, protect the barrier, use a retinoid with care, and let your skin do the glowing.
Frequently Asked Questions
What is Hailey Bieber’s skincare routine for morning? Her morning routine consists of rinsing her face with water, spritzing the Rhode Glazing Mist, applying the Rhode Glazing Milk, and finishing with a milky or tinted SPF. She does not use a foaming cleanser in the morning.
What products does Hailey Bieber use at night? Her nighttime routine includes double cleansing, Glazing Milk, Rhode Peptide Glazing Fluid, tretinoin using the sandwich method, Biba Los Angeles Cream Barrier, facial oil when needed, eye cream, and Aquaphor or Rhode Peptide Lip Treatment.
Does Hailey Bieber use tretinoin? Yes. She began after turning 25 using a low-percentage formula applied with the skin sandwiching technique to prevent irritation, following skin cycling principles rather than using it every night.
What is glazed donut skin? A term Hailey coined to describe deeply hydrated, luminous, non-greasy skin that appears reflective and plump, achieved through humectants, barrier-supporting ingredients, and a final sealing oil or balm.
What foundation does Hailey Bieber use? She mixes the Rhode Glazing Milk or Peptide Glazing Fluid with the Dior Forever Skin Perfect Foundation Stick or Chanel Vitalumiere Radiant Foundation to create a sheer, luminous base.
Does Hailey Bieber get professional skincare treatments? Yes. She undergoes laser treatments and PRP therapy several times a year and works regularly with aesthetician Emma Goodman.
How do I get Hailey Bieber’s glazed skin without expensive products? Focus on the principles: cleanse gently, use a barrier serum with niacinamide or hyaluronic acid, apply SPF daily, incorporate a gentle retinoid using the sandwich method, and seal nighttime moisture with a heavier cream. Aquaphor and drugstore hyaluronic acid serums replicate much of her routine affordably.
conclusion
There is something honest about the way Hailey Bieber talks about her skin. She does not pretend it is effortless, but she also does not pretend it requires a PhD in dermatology. What she has built over years is a routine with real logic to it — minimalintervention in the morning, deliberate restoration at night, professional support a few times a year, and a consistent commitment to keeping her barrier intact. The glazed donut is not a trend she stumbled into. It is the visible result of that logic, applied consistently, over time. You can replicate the system. The glow, it turns out, is mostly about what you choose not to do as much as what you do.
